We build AI-powered companies.
Apex Group is a holding group based in Muscat — building and operating AI-powered businesses across software, real estate, media, and consulting.
Why we exist.
Apex Group exists to build and operate AI-powered companies. AI is rebuilding every industry — and we're building the operators who get there first.
Across software, real estate, media, and consulting, we hold every Apex company to one standard: real product, real revenue, AI in the core.
From one studio to a group.
- 2021
Founded in Muscat
Apex begins as First Click Technology Solution — a small product studio in Oman building custom software for enterprise clients.
- 2023
Value AI launches
An AI-powered real-estate valuation platform — the first product where AI sits in the core, not as a feature.
- 2024
Enterprise traction
Engagements with the Ministry of Culture, Sports and Youth, Interlink, and Simon HSE establish a track record across government and enterprise.
- 2025
Apex Group formed
The studio rebrands as Apex Aion and a holding group is formed to consolidate AI-powered companies under a single operating standard.
- Today
Six brands, five sectors
Apex Aion, Value AI, Apex Core, Apex Voice, Apex Prime, and Apex Media — each pursuing AI-first products in its own market.
Three things we hold every company to.
- /01
AI in the core
Every Apex company uses AI as its primary capability — not a bolt-on feature.
- /02
Long arc
We build for the next decade, not the next quarter. Patient capital, durable products.
- /03
Operators first
We back people who ship and run businesses, not pitch decks. Real product, real revenue.